The holidays are upon us and this year we are focused on helping you work smarter, not harder. Our team of digital experts are here to give you the scoop on how to prepare for this busy time of year and stay agile. Thus, making your holiday marketing planning a little less stressful.
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Events for November 2016

Sunday Monday Tuesday Wednesday Thursday Friday Saturday
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Election Day

November 8, 2016

This year marks the 58th quadrennial U.S. presidential election. Voters have four choices for President, so research the issues, choose your candidate, and head to the polls!

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Monday prior to Thanksgiving

November 21, 2016

According to the Wall Street Journal, the Monday before Thanksgiving typically sees the biggest price drops among retailers - Wall Street Journal - "When to Snag the Best Holiday Deals"

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Thanksgiving Day

November 24, 2016

Early Black Friday deals on Thanksgiving Day expected to continue this year. Consumers cashed in big in 2015, boosting online retail sales by 26% year-over-year. - IBM - "Online Holiday Shopping Recap Report 2015"

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Black Friday

November 25, 2016

Online sales for Black Friday grew last year by 21.5% with over a third of all online sales being generated by mobile. - IBM - "3 Lessons for Retailers from the 2015 Holiday Shopping Season"

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Black Friday Weekend

November 26, 2016

Traffic and sales from mobile devices has blown up! More traffic was generated from mobile devices than from desktops in 2015 for November and December combined. - IBM - "Online Holiday Shopping Recap Report 2015"

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Black Friday Weekend

November 27, 2016

Don't forget the value of a touch! Shoppers still want to engage with a product before buying, but now they're tapping a mobile screen while doing so. Mobile in-store searches are up by over 30%. - Google "This Holiday Season, Watch for These 3 Shopping Trends"

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Cyber Monday

November 28, 2016

Cyber Monday continues it reign as the biggest online shopping day in U.S. history. Growing 21% from $2.59 billion to $3.1 billion last year. - comScore - "Cyber Monday Surpasses $3 Billion in Total Digital Sales to Rank as Heaviest U.S. Online Spending Day in History"

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1st Tuesday post-Thanksgiving

November 29, 2016

First Tuesday of December during the recent season (Dec. 1, 2015) was the second-largest online sales day of the 2015 holiday season. Internet Retailer - "The top 10 e-commerce days of the holiday season"

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