Devil's Thumb Ranch Resort & Spa / -
Blue Moon Digital Brand Summit

Summit Details

Tuesday, June 6th

2:00pm: Meet and Greet at Blue Moon Digital Denver office + Reception Party

4:00pm – 6:15pm: Bus to Devil’s Thumb Ranch Resort & Spa

7:00pm – 8:00pm: Welcome Cocktail Party

8:00pm: Dinner Welcome Reception at Devil’s Thumb Ranch Resort & Spa

    Formal Welcome, A.J. Workman, Blue Moon Digital CMO

Wednesday, June 7TH

7:30am – 8:55am: Open Breakfast

9:00am – 10:15am: Brand Summit Kickoff – The Shopping Journey Revolution

    Cindy Brown, Blue Moon Digital CEO

    Elaine Rubin, CEO of Digital Prophets Network, Founder of Shop.org

10:15am – 11:00am: Becoming a Data Driven Organization 

    Jared Moore, Showcase of Visual4Site Marketing & Merchandising Solutions

    Cara Manion, Director of Oracle Retail Practice, former head of merchandising with Sports Authority

11:00am – 11:45am: Keynote, Revolutionizing Organizations to be Data Driven 

     Josh James, CEO of Domo

11:45am – 12:15pm: Break

12:15pm – 1:00pm: Lunch Round Table Session,  Email Acquisition & Conversion

    Lynn Edgar, Bronto Channel Manager

    Russ Bell, Regional Sales Manager at Oracle + Bronto

1:15pm – 2:00pm: Reinventing Your Brand in a Digital Age  

    Ben Hemphill, VP Global Digital Marketing, CRM & Analytics at Crocs

    David Walde, CEO of Coldwater Creek

2:00pm – 2:45pm: Public Policy and Lobbying Government

    Betsy Markey, Nissa Erickson and Cody Wertz

2:45pm – 3:30pm: Transactions without Traffic (do you compete, partner or do both with Amazon?)  

    Parker Block, Founder of Agoranet, former VF Corp. Executive

4:00pm – 6:00pm: Activities, R&R

6:30pm – 10:00pm: Sunset Cocktails, Dinner + Live Music

 

Thursday, June 8th

7:30am – 8:15am: Open Breakfast

8:15am – 9:00am: Keynote, The Shopping Journey with Google  

    Jessica Calef, Specialty Retail at Google

9:00am – 9:45am: Digital Drivers, Programmatic Display  

    Eva Gallocchio, Director of Ecommerce

    Elisha Heaps, Chief Data Scientist at Digilant

9:45am – 10:30am: Search’s Role in Driving in Store Traffic

    Marissa O’Leary, Vice President of Agency Development at Yext

10:30am – 11:00am: Gen Z Panel

11:00am – 11:30am: Luggage retrieval & Check-Out

11:30am – 12:15pm: Lunch Round Table, the Mobile Site Experience with Google

    Emily Smith, Agency Lead at Google

12:30pm – 3:00pm: Shuttle to Denver & Airport 

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