the stanley hotel
the stanley hotel
The Stanley Hotel / -
Blue Moon Digital Brand Summit 2018

Summit Details

Tuesday, June 12th

1:30pm: Meet and Greet at Blue Moon Digital Denver Office + Reception Party

3:00pm – 5:30pm: Bus to The Stanley Hotel, Estes Park

5:30pm – 6:30pm: Arrival and Check in (Main Hotel Lobby)

6:30pm – 7:30pm: Welcome Cocktail Party (Music Room)

7:30pm: Dinner Welcome Reception at The Stanley (Music Room)

    Formal Welcome, A.J. Workman, Blue Moon Digital CMO

9:30pm: Ghost Tour

Wednesday, June 13TH

7:30am – 8:45am: Open Breakfast (MacGregor Room)

8:45am – 9:05am: Brand Summit Kickoff – Digital’s Next Frontier (MacGregor Room)

    Cindy Brown, Blue Moon Digital CEO

9:05am – 9:30am: Google’s Take on the Future of Digital

    Tim Reis, Director of Google Marketing Services’ Performance Agencies

9:30am – 10:00am: Influencer Marketing: The Sphere of Influence & Where It’s Going

    Karen Robinovitz, Co-founder and Co-CEO, Digital Brand Architects (DBA)

10:00am – 10:20am: Break

10:20am – 11:00am:  Audience Strategies for Personalized Digital Marketing

   Ryan Hofmann, VP of Strategic Marketing Solutions at Listrak

   Michelle Lucero, VP of Sales and Services at MiQ

  Joe Battle, Regional Director of Sales at Sharethrough

11:00am – 12:00pm: Round Table Sessions (25 minutes each, select two)

  • #1 Tapping Into Audience Insights & Segmentation
  • #2 Getting Consistent Engagement in Email
  • #3 Where Are We in the Move to Omnichannel
  • #4 Balancing Brand and Performance Marketing
  • #5 Challenges in Data Driven Organization
  • #6 Hot Topics: Attribution, AI & Mobile Strategies

12:00pm – 1:30pm: Lunch & Vendor Partner Meet up

1:30pm – 2:00pm: Mobile Strategies for On-The-Go Consumers

  Laura McElhinney, Director, Ad Product Sales & Strategy, West Region at Pandora

  David “Rev” Ciancio, Director, Industry Insights at Yext

2:00pm – 2:20pm: Data Driven Decision Making & Democratization 

   Chris Harrington, President of Domo

2:20pm – 2:50pm: Driving Success with Predictive Analytics and Data Visualizations

   Julianna Renaud, Data Scientist at Blue Moon Digital

  Dr. Ziyi Wang, Chief Data Scientist & Co-Founder at Blue Moon Digital

  Bryan Phillips, Chief Marketing Technologist & Co-Founder at Blue Moon Digital

2:50pm – 4:00pm: Break (meet with Reps, Partners, etc.)

4:00pm – 6:00pm: Activities, R&R (Meet in Main Hotel Lobby for Pickup)

6:30pm – 10:00pm: Sunset Cocktails, Dinner + Live Music (Concert Hall)

Thursday, June 14th

7:30am – 8:30am: Open Breakfast (MacGregor Room)

8:30am – 9:00am:  Building a Brand From Awareness to Repeat Purchase (MacGregor Room)

   Dan Maas, Global Head of Digital Content at Icebreaker

   Jim Koepke, Vice President of Sales for the Americas at Emarsys

9:00am – 9:30am: Marketplace, Advancing Your Customer Data

    Parker Block, Founder, Agoranet

9:30am – 10:15am: Break (Vendor Partner Meetups) Luggage Retrieval

10:15am – 10:40am: Merchandising Meets Marketing: Connect the Dots for Better Sell-Thru

10:40am – 11:00am: Panel – Battle of the Generations: How Age Impacts Digital Behavior

11:00am – 11:50am: Round Table Sessions (25 minutes each, select two)

  • #1 Tapping Into Audience Insights & Segmentation
  • #2 Getting Consistent Engagement in Email
  • #3 Where Are We in the Move to Omnichannel
  • #4 Balancing Brand and Performance Marketing
  • #5 Challenges in Data Driven Organization
  • #6 Hot Topics: Attribution, AI & Mobile Strategies

11:50am – 12:30pm:  Lunch Buffet & Closing Remarks

    Cindy Brown, Blue Moon Digital CEO

12:45pm – 3:00pm: Shuttle to Denver & Airport (Meet in Main Hotel Lobby for Pickup)

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